As a Digital Marketing Intern, your roles and responsibilities may include:
Social Media Management: Assist in the development and execution of social media strategies across various platforms such as Facebook, Instagram, Twitter, and LinkedIn. This may involve creating content, scheduling posts, analysing metrics, and engaging with followers.
Content Creation: Collaborate with the marketing team to create high-quality content such as blog posts, infographics, videos, and newsletters. This may also involve conducting research, drafting copy, and editing content.
Search Engine Optimization (SEO): Work with the marketing team to optimise website content, keyword research, and improve website rankings on search engines.
Email Marketing: Assist in creating and managing email marketing campaigns, including developing content, designing templates, and analysing metrics to improve performance.
Analytics and Reporting: Assist in tracking and analysing marketing performance metrics, such as website traffic, social media engagement, email open rates, click-through rates, and conversion rates.
Research and Analysis: Conduct research on industry trends, competitive analysis, and customer insights to provide recommendations on improving the company’s digital marketing strategy.
Collaboration: Work with the marketing team and other departments to develop and implement integrated marketing campaigns.
Overall, as a Digital Marketing Intern, you will be responsible for supporting the marketing team in executing digital marketing campaigns, analysing data, and contributing to the company’s overall marketing strategy.