The present pandemic has caused all businesses to press pause on operations. From giant companies to start-ups, industries witnessed a moment of darkness as they couldn’t anticipate their next move. The weight of the burden of uncertainty fell on the shoulders of digital marketers who found themselves in unchartered territory. When a pandemic hits, people re-evaluate the...
More and more individuals are increasingly managing their everyday lives digitally. This task the financial marketers to find unconventional ways to reach these individuals via mobile and online channels. As per Mintel, top banks are increasing their digital advertising investments to aid personalized messaging. Still, there are several banks that are stuck with traditional ways of...
Lack of streamlined internal processes A growing number of fake certificatesAre two major challenges currently faced by education and training institutions. Managing an educational institute successfully is challenging. It requires huge amounts of resources, effort and time. Most processes are repetitive in nature, such as student admissions, assessments, issuing certificates, HR and staffing, placement support, and...